DonorElevate is proud to announce our partnership with Utah Athletics as their development team continues to build deeper, more personal relationships with the donors and supporters who power Utes athletics.

Utah Athletics has built one of the most passionate supporter bases in college sports. As the competitive and financial demands on athletic programs continue to grow, the Utah development team is doubling down on what matters most: making every donor feel seen, valued, and connected to the program they help sustain.

A Partnership Built on Authentic Engagement

The most loyal donors aren't won during a single campaign; they're earned through consistent, genuine communication year-round. Utah's development staff understands this, and they're partnering with DonorElevate to deliver that kind of personal engagement at scale.

Through this partnership, Utah Athletics will leverage DonorElevate's platform to send exclusive video messages, behind-the-scenes access, and personalized updates directly from coaches and student-athletes to their most committed supporters, turning routine touchpoints into moments that strengthen loyalty.

How Utah Will Leverage DonorElevate

Rather than relying on generic mass emails and one-off appeals, Utah's development team will use DonorElevate to operationalize personal stewardship across the department. Specifically, the platform helps them:

Send personalized video messages from coaches and student-athletes to top donors, without sacrificing authenticity or burning staff time.
Track donor engagement to surface the most active supporters and spot new cultivation opportunities early.
Steward supporters consistently throughout the year, not just during fundraising pushes.
Free up development staff to focus on high-impact relationship building rather than administrative work.

Supporting Long-Term Growth

For Utah, donor stewardship isn't only about maintaining relationships; it's about building the sustainable support that fuels success across every sport. By pairing authentic engagement with real engagement data, the development team can identify donors ready for major-gift conversations, re-engage lapsed supporters before they're lost, and deepen the emotional connections that translate into greater giving over time.

"We're thrilled to partner with Utah Athletics and support the work their development team is doing to build meaningful, lasting relationships with their donors. Utah's commitment to its supporters is exactly the kind of donor-first mindset we love to see."

Ben Graves, DonorElevate Founder & CEO

Looking Ahead

As Utah Athletics continues to compete at the highest level, DonorElevate is honored to provide the tools and support that help their development team keep donor relationships personal, even as their supporter base grows.

About DonorElevate

DonorElevate is a donor engagement and relationship management platform built for athletic programs and nonprofits. Through personalized video messages, engagement data tracking, and consistent outreach, DonorElevate helps organizations save time while deepening relationships with top donors and driving stronger fundraising results.

Utah's strategic approach mirrors the trends we've covered in donor retention improvements in 2025 and the principles in our guide to building a donor-first culture.